As a Certified EcoBroker, I am uniquely positioned to market green homes. I understand the benefits of energy-efficient and environmental features in homes, such as the homes you build, and can communicate the value of these features to prospective buyers.

Certified EcoBrokers® complete a detailed program that educates real estate professionals on topics such as energy efficiency, solar energy, indoor air quality, water quality, radon, and green building programs. The program trains students to effectively reach the green market and the average consumer who is interested in reducing their monthly utility bills and increasing home comfort and health while benefiting the environment at the same time.

As you know, there’s a huge amount at stake. Homes account for approximately 22 percent of total U.S. energy consumption, 21 percent of carbon-dioxide emissions, and 9 percent of water use (according to the U.S. Green Building Council). According to a National Association of the Remodeling Industry survey, 46 percent of American homeowners claim they would be eager to incorporate green principles into their homes, especially if it would save them money. As a real estate professional and a Certified EcoBroker®, it is my job to inform buyers of these existing attributes in green homes, helping to educate the public, satisfy the client, and sell more homes with green features.